Saturday, October 1, 2016

Spendefy.com Black Business Directory


A friend gave me tip on a web site called Spendefy.comIt's a Black business promotion site along with a Black Business Directory.  The directory is currently for New York and Atlanta.

What makes the web site different is the design quality and graphics. They have a great visual appeal. Spendefy.com has a cohesive and consistent design lots of graphics and photos. The interface is easy to use.  It's also easy to find what you want. Spendefy.com is also loaded with great photos that catch your eye. Thanks to WordPress, the site  also has a full set of modern tools that are typically available on a mainstream web site. And the usually links to social media.

Sprinkled through out the site are news stories, interviews, and advice. One credit mentioned on the site is a photographer Enrique Morgan: Designer. We want to spotlight his web-site because it gives you an idea of what typical photography in the creative industry does. He does mostly web stuff and content not photography.

Spendefy.com has also received some press coverage.

MadameNoire has a story here.

CNN Interview is here.


Spendefy.com show what a great creative team can do with a good web site development tool

We also wanted to look at one aspect of the web site that is usually not covered: Web Technology. We used public source information and reviewed the content of the individual web pages on the site.

The site is primarily a WordPress site. The site, Spendefy.com, really shows how far web-site development tools have evolved. We went through the whole web-site and there is not a lot of content or business listings yet. But they do have the key players in the New York Resturant market. 

There are several tools that will analyze the public HTML tags and codes of a website.  We sed builtwith.com and also looked at code in the browser->tools->developer section of chrome. 


Builtwith reports

Web Server:                      Apache (assumed at Godaddy)
Hosting, Domani                Godaddy
Email                                Godaddy
Content Management         Word Press
E-commerce                     WooCommerce
Ads                                  Double-Click (not clear if there are any actual ads)
Analytics and Reporting     Google

We have not tried the site on android or iphone.

Overall a very nice site. 

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