Here is a pretty interesting article about DTC - Direct to the Consumer Retailing in Inc. magazine. Everyone is trying to apply the direct to consumer model to every consumer category.
One of the businesses is Away.com which sells medium to expensive luggage. You may have heard of them.
Here are away's current openings. I find the best way to see inside a company is through their job listings. They have only three jobs that deal with the actual product. It's all outsourced.
Physical Product (yes, physical product is now a job category)
Senior Manager, Packaging
New York
Planning, Supply Chain & Operations(category)
Inventory Planning Associate
New York
Senior Manager, Planning and Allocation
New York
Packaging Design
Monogramming Associate
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